AR
UX Research
a museum that grows
with you
We reimagined Abby, a new museum in Kortrijk, as a living friend rather than a static space. Our concept blends play, art, and gentle connection to help young solo-livers feel at home - growing alongside Abby, one seed at a time.
COURSE
Integration at
Devine
MY ROLE
Plant · Coordinator · Communicator
MADE WITH
Figma
After Effects
Situation
Making museums feel like a 2nd home
We explored how young adults living alone for the first time could find genuine community in a museum. Abby wanted to be more than a place to look at art - the challenge was making it feel welcoming to people for whom loneliness already makes the door feel heavy.
Our Goal
Understanding how final interactions shape the grieving process
Our goal was to design a way for young solo-living adults to grow alongside Abby — because Abby itself is also growing, still figuring out who it is. The space, the audience, and the experience had to feel like they were becoming something together. Free, open, no pressure. A place to come as you are.